Using Email Banners

Email marketing is an effective way to let customers know that they can use Black Horse FlexPay at checkout. We’ve created a suite of pre-approved email banners that you can use in your emails to highlight our partnership.

Email banner guidelines

You can select the banner design you want, but it’s important that you don’t change the files in any way. This includes the content as well as the size.

Make sure to only use the approved banners from our library of marketing assets here and ensure they match the instalment plan lengths on your website. If you’ve got more than one instalment plan length available, choose the banner with the wording “up to” followed by the longest term you offer.

You will also need to ensure you have the correct legal disclosuresin your email footer.

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Please note: any changes to font size, font type or APR prominence will mean the banner is no longer compliant.

The marketing material shown below is for illustrative purposes only.